--- title: View Campaign Performance description: View your campaigns, review Cost vs ROI --- [Skip to content](https://help.easyeat.ai/view-campaign-details#main-content) English Show submenu for translations ![Group 37877@2x.png\]](https://help.easyeat.ai/hs-fs/hubfs/Group%2037877@2x.png?height=32&name=Group%2037877@2x.png) Open main navigation Close main navigation - English Show submenu for translations Hello, welcome to EasyEat AI support, type below or search your query - There are no suggestions because the search field is empty. 1. [Easyeat Support](https://help.easyeat.ai/?hsLang=en) 2. [SMS Marketing](https://help.easyeat.ai/sms-marketing?hsLang=en) 3. [Review Campaign Performance](https://help.easyeat.ai/sms-marketing?hsLang=en#review-campaign-performance) # View Campaign Performance ## View your campaigns, review Cost vs ROI Watch the full tutorial for EasyEat's marketing module: - Under Campaign Performance, you can see a list of all your created campaigns. - Your most recently created campaign will show at the top. - Under Campaign Performance, you'll see: - **Total Revenue Earned**: Total revenue earned by an outlet from customers reached out by various SMS campaigns. Orders placed within 14 days of receiving the SMS will be counted here. - **Total SMS Sent:** SMS sent out based on the campaigns launched. - **SMS Cost:** Total cost incurred from running SMS campaign(s). ![Screenshot 2024-03-18 at 3.02.18 PM](https://help.easyeat.ai/hs-fs/hubfs/Screenshot%202024-03-18%20at%203.02.18%20PM.png?width=688&height=487&name=Screenshot%202024-03-18%20at%203.02.18%20PM.png) - You can also see a listing table, with the following details: - **Campaign Name**: Name of the campaign (set in Step 2 by the user). - **Type:** Is the campaign Automated or One-time? - **Revenue Earned (RM)**: The revenue that has been generated from orders placed by customers that were reached out to for that campaign since its start. - **Running For**: Name of outlet for which the campaign is running for (selected in step 2). - **SMS Cost**: The cost of the campaign incurred for that campaign. - **ROI**: (Revenue Earned-Cost)/Cost → Profit/Cost, for that campaign. \[Upto 2 decimal places\] - **Status**: Current status of that campaign. The status of a campaign can be depending it's a one-time campaign or an automated campaign. - For Automated campaigns, there are 2 statuses: - **Active**: Campaign is currently running. SMS is sent automatically when the customer meets the set criteria. - **Paused**: Campaign has been paused by the merchant. No SMS will be sent even if a customer meets the set criteria for that campaign. - **Ended**: The campaign is now closed. The user needs to create the campaign afresh if they want to run it again. - For one-time campaigns, there are 2 statuses: - **Ended**: The campaign ran successfully and has now ended (renaming Finished to Ending). - **Scheduled**: The campaign has been scheduled for a later date and time. Data for your launched SMS campaigns does not update in rea-time. It updates every day by 4 AM local time.   - [Beginner's Point](https://help.easyeat.ai/beginners-point?hsLang=en) - [Table bookings](https://help.easyeat.ai/table-bookings?hsLang=en#main-content) - [Onboarding Steps](https://help.easyeat.ai/table-bookings?hsLang=en#onboarding-steps) - [FAQs](https://help.easyeat.ai/table-bookings?hsLang=en#faqs) - [SMS Marketing](https://help.easyeat.ai/sms-marketing?hsLang=en#main-content) - [Create Campaigns](https://help.easyeat.ai/sms-marketing?hsLang=en#create-campaigns) - [Review Campaign Performance](https://help.easyeat.ai/sms-marketing?hsLang=en#review-campaign-performance) - [Printing](https://help.easyeat.ai/printing?hsLang=en#main-content) - [Troubleshooting](https://help.easyeat.ai/printing?hsLang=en#troubleshooting) - [Hardware](https://help.easyeat.ai/printing?hsLang=en#hardware) - [Inventory](https://help.easyeat.ai/inventory?hsLang=en#main-content) - [Inventory Status](https://help.easyeat.ai/inventory?hsLang=en#inventory-status) - [Inventory Items](https://help.easyeat.ai/inventory?hsLang=en#inventory-items) - [Restaurant Success Toolbox](https://help.easyeat.ai/restaurant-success-toolbox?hsLang=en#main-content) - [Easyeat's guide to maximizing your revenue and reach](https://help.easyeat.ai/restaurant-success-toolbox?hsLang=en#easyeats-guide-to-maximizing-your-revenue-and-reach) - [Growth](https://help.easyeat.ai/growth?hsLang=en) - [Login](https://help.easyeat.ai/login?hsLang=en) - [Restaurant Details](https://help.easyeat.ai/restaurant-details?hsLang=en#main-content) - [Change Restaurant Name](https://help.easyeat.ai/restaurant-details?hsLang=en#change-restaurant-name) - [Change Restaurant Information](https://help.easyeat.ai/restaurant-details?hsLang=en#change-restaurant-information) - [Restaurant Logo](https://help.easyeat.ai/restaurant-details?hsLang=en#restaurant-logo) - [Change Login Password](https://help.easyeat.ai/restaurant-details?hsLang=en#change-login-password) - [Meal Timings](https://help.easyeat.ai/restaurant-details?hsLang=en#meal-timings) - [Restaurant Operation Hours](https://help.easyeat.ai/restaurant-details?hsLang=en#restaurant-operation-hours) - [Reporting Hours](https://help.easyeat.ai/restaurant-details?hsLang=en#reporting-hours) - [SST/Service Charges & Packaging Charges](https://help.easyeat.ai/restaurant-details?hsLang=en#sst-service-charges-packaging-charges) - [Third Party Platforms](https://help.easyeat.ai/restaurant-details?hsLang=en#third-party-platforms) - [Auto Accept Feature](https://help.easyeat.ai/restaurant-details?hsLang=en#auto-accept-feature) - [Pre-Paid Workflow](https://help.easyeat.ai/restaurant-details?hsLang=en#pre-paid-workflow) - [Menu Image On POS](https://help.easyeat.ai/restaurant-details?hsLang=en#menu-image-on-pos) - [Place ID](https://help.easyeat.ai/restaurant-details?hsLang=en#place-id) - [Reports](https://help.easyeat.ai/reports?hsLang=en#main-content) - [View Reports](https://help.easyeat.ai/reports?hsLang=en#view-reports) - [Order Dashboard](https://help.easyeat.ai/order-dashboard?hsLang=en#main-content) - [Manage Cash Drawer](https://help.easyeat.ai/order-dashboard?hsLang=en#manage-cash-drawer) - [Create And Manage Orders](https://help.easyeat.ai/order-dashboard?hsLang=en#create-and-manage-orders) - [Table Service](https://help.easyeat.ai/order-dashboard?hsLang=en#table-service) - [Menu](https://help.easyeat.ai/menu?hsLang=en#main-content) - [Manage Menu Components](https://help.easyeat.ai/menu?hsLang=en#manage-menu-components) - [Promotions](https://help.easyeat.ai/promotions?hsLang=en#main-content) - [Add a promotion in POS](https://help.easyeat.ai/promotions?hsLang=en#add-a-promotion-in-pos) - [Edit a promotion in POS](https://help.easyeat.ai/promotions?hsLang=en#edit-a-promotion-in-pos) - [Sections & Tables](https://help.easyeat.ai/sections-tables?hsLang=en#main-content) - [Create/Edit sections in POS.](https://help.easyeat.ai/sections-tables?hsLang=en#create-edit-sections-in-pos) - [Create/Edit Tables in POS](https://help.easyeat.ai/sections-tables?hsLang=en#create-edit-tables-in-pos) - [Add Kitchen Counters](https://help.easyeat.ai/sections-tables?hsLang=en#add-kitchen-counters) - [Staff Center](https://help.easyeat.ai/staff-center?hsLang=en#main-content) - [Manage Roles And Permissions In HQ](https://help.easyeat.ai/staff-center?hsLang=en#manage-roles-and-permissions-in-hq) - [Manage Staff In HQ](https://help.easyeat.ai/staff-center?hsLang=en#manage-staff-in-hq) - [Track Staff Attendance](https://help.easyeat.ai/staff-center?hsLang=en#track-staff-attendance) - [HQ Settings](https://help.easyeat.ai/hq-settings?hsLang=en#main-content) - [Loyalty](https://help.easyeat.ai/hq-settings?hsLang=en#loyalty) - [Vouchers](https://help.easyeat.ai/hq-settings?hsLang=en#vouchers) - [Referral Program](https://help.easyeat.ai/hq-settings?hsLang=en#referral-program) - [Settlement](https://help.easyeat.ai/hq-settings?hsLang=en#settlement) - [Newsletters](https://help.easyeat.ai/newsletters?hsLang=en) # Feast | Food Market Hub | EasyEat easyeat.ai Help Center Copyright © 2026, Feast | Food Market Hub | EasyEat ```json { "@context" : "https://schema.org", "@type" : "VideoObject", "caption" : { "@type" : "MediaObject", "contentUrl" : "https://help.easyeat.ai/media-transcripts/161098898839/en.vtt", "inLanguage" : "en", "name" : "en Captions" }, "contentUrl" : "https://20439476.fs1.hubspotusercontent-na2.net/hubfs/20439476/Marketing%20Module%20Tutorial.mp4", "dateModified" : "2025-10-03T09:20:39.587Z", "duration" : "PT7M35S", "height" : 826, "name" : "Marketing Module Tutorial", "thumbnailUrl" : "https://20439476.fs1.hubspotusercontent-na2.net/hubfs/20439476/Marketing%20Module%20Tutorial.mp4/medium.jpg", "uploadDate" : "2024-03-18T05:49:12.478Z", "width" : 1920 } ```